Digital Advertising Campaign Management Inside Your Operations Hub

Ads Manager brings digital advertising directly into your operations platform, eliminating the gap between marketing spend and operational results. Create campaigns across Google Ads, Facebook Ads, and Instagram, set budgets, define audiences, and track performance.

All without leaving OPS360. Campaign setup wizards guide you through audience targeting, ad creative selection, budget allocation, and scheduling. For businesses running promotions tied to operational capacity (like a hotel with available rooms or a restaurant with open tables), Ads Manager can dynamically adjust campaigns based on real-time operational data.

A/B testing features let you compare ad variations across headlines, images, call-to-action buttons, and audience segments. Performance dashboards show impressions, clicks, conversions, cost-per-acquisition, and return on ad spend across all channels in a unified view.

Budget tracking ensures you never overspend, with alerts when campaigns approach their limits and automatic pausing options. Lead attribution connects ad clicks to CRM contacts, so you can trace the full journey from ad impression to closed deal.

For multi-location businesses, Ads Manager supports location-specific campaigns with geo-targeting, ensuring your ad budget is spent where it matters most.